Croatia on the cover of the jubilee 200th edition of ADAC's Reisemagazin

ADAC reports that the first contingent of magazines has already been sold out

Author  HrTurizam Promo

26. April 2024.

Excellent news for Croatian tourism comes from Germany, the most important broadcasting market from which the largest number of tourist arrivals and overnight stays in our country is realized. Namely, Croatia adorns the cover of the jubilee 200th issue of ADAC Reisemagazin, one of the most popular and second best-selling travel magazines on the German market. It is a publication that is printed in a circulation of 70.000 copies and which, as reported by ADAC, in its 200th edition, is already sold out, so additional copies are going into a new printing.

Adac reisemagazin cover page source htz

"This is great news for Croatia and the promotion of our country on the important German market. In addition to adorning the cover, Croatia is additionally presented on as many as 52 pages of the magazine, in which our country is highlighted as an attractive year-round destination, so many readers will have the opportunity to get to know with the beauty and diversity of Croatian destinations. Special emphasis is placed on the richness of Croatian historical and cultural heritage, the diversity of food and gastronomy, and the preservation of nature, that is, on those segments of the offer in which German travel enthusiasts show the greatest interest.", she stated Nera Milicic, head of the HTZ Office in Munich, expressing gratitude for the cooperation and friendship of all ambassadors of Croatian tourism presented in this jubilee edition.

Keeping Croatia's position as one of the Germans' favorite foreign destinations will certainly help in particular study trip organized for 25 German agents from 18 ADAC regional clubs, which is currently underway in the area of ​​Central Dalmatia. As part of this trip, the participants will be presented with an offer of destinations such as Split, the island of Brač, Makarska i Trogir.

Fam trip adac 1 source htz

"The fact that ADAC is our strategic partner is further confirmed by the excellent effects of all joint promotional activities carried out so far, which have produced very visible and measurable results. It is also an association that Germans trust extremely much and is often the first address for information needed for travel planning , which is particularly important for Croatia as one of the favorite car destinations of German travel enthusiasts", he said Kristjan Staničić, director of the Croatian Tourist Board. 

ADAC represents the largest German and the second in the world automobile club with more than 21 million members and which is made up of 18 regional clubs throughout the German territory with more than 150 branches that also act as travel agencies.

Source and photo: Croatian National Tourist Board

Author  HrTurizam Promo

26. April 2024.