Croatian companies from the segment premium tourism held 700 meetings with agents at the International Luxury Travel Market.
The world's leading event for the luxury tourism portfolio - the International Luxury Travel Market (ILTM) in Cannes - in an extensive promotion and networking program brought together 2100 agents from more than 75 countries.
An individual company will hold during the fair about 70 one-on-one meetings with agents. He is participating in ILTM this year 11 Croatian companies from the premium segment, which is twice as much as last year, and the participation of companies at the fair was organized by the Croatian Chamber of Commerce, in cooperation with the Croatian Tourist Board.
Andreja Vukojević: We are building the foundations for the establishment of the Community of Premium Tourism HGK
"By performing at ILTM, we want to position Croatia on the world map of premium tourism. Throughout this year, we have devoted ourselves to monitoring trends in the environment. The competitive market constantly motivates us to modernize in order to better fit into the modern context and follow global trends in travel. In addition, we are dedicated to encouraging the improvement of quality in all segments and activities of tourism. This fair is one of the activities through which we listen to the market and build the foundations for the establishment of the HGK premium tourism community, which will support companies in the development and promotion of Croatia's premium tourism offer." she said Andreja Vukojevic, director of the Tourism Sector and Marketing and Communications Department of HGK.
ILTM brings together the international tourist community. It brings together all kinds of luxury travel experiences - from the most established brands in the industry to the pioneers in the premium offer. During the four days of the fair, a total of more than 82 thousand B2B meetings.