Director of the Croatian Tourist Board Kristjan Staničić, at the same time the vice president of ETC (European Travel Commission) participated in Warsaw, in the premises of the State Ethnographic Museum, at To the meeting of the leaders of the tourism industry which brought together the leaders of Polish tourism. It is a conference where, together with Staničić, representatives of the largest Polish travel agencies, tour operators, institutions and organizations discussed contemporary challenges and practices of the tourism sector.
Staničić explained, among other things, on the basis of the relationship between Poles and Croats in the context of tourism results, what is most conducive to achieving positive developments and trends in the sector, which is often the main driver of the national economy. In addition, he referred to the impact of climate change on tourism in Croatia and the need to adapt the tourism sector to the rules of sustainability.
"Croatia has been building its tourism brand for years on the attributes of the 'ecological oasis of Europe', i.e. a country that is recognized on almost all broadcast markets as authentic and preserved, either in terms of natural resources or traditional and cultural values. We know that Poles are extremely appreciate the Croatian sea, cultural closeness and compatibility of mentality. Our goal in the future is to avoid the phenomenon of excessive tourism and preserve the comparative advantages of Croatia based on the image of a destination that has managed to maintain its original identity for the benefit of the local population and our visitors.", he said Stanicic adding that Croatia is available to Polish guests throughout the year through increasingly better air connections, as well as by road, which was further simplified by the entry of our country into the Schengen area.
"We want to position ourselves more strongly on the Polish market as a top Mediterranean destination with a quality offer", said Staničić.