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Lošinj - the island of vitality, is the winner of international recognition Green Destinations – GOLD AWARD in the field of sustainable development and responsible tourism! This made Lošinj the first island in the Mediterranean with the prestigious Green Destinations award.
About a hundred leading experts in the segment of sustainability, from various countries around the world, gathered from December 10 to 12, 2024 in Punta Arenas, Chile for the 10th edition of the international annual conference Green Destinations.
The program recognizes destinations that meet high ecological, socio-economic and cultural standards, providing them with prestigious international certification. It is an important step towards achieving independently verified sustainability certification that is fully evidence-based and aligned with the international standards of the Global Sustainable Tourism Council (GSTC).
"The methodology and prescribed standards for a successful certification process according to the Green Destinations model are extremely demanding. Lošinj has shown that it can be an example of excellence in tourism, not only in Croatia, but also in the Mediterranean. We hope that other destinations in the country will follow their path , but also in the environment", she explained Ph.D. Katarina Miličević, director of the Tourism Lab company, also an official representative Green Destinations in Croatia.
After a period of extensive preparations and the collection of detailed documentation that includes more than 100 sustainability criteria and indicators, as well as an independent on-site audit, Lošinj was confirmed as excellent in almost all areas of sustainable destination management, with the highest number of points achieved in the areas of culture and tradition. , social well-being and nature and landscape.
The certificate is a recognition of the effort that Lošinj has invested in the future maintenance of the attractiveness of tourism. In addition to visible, material aspects such as natural heritage, policy and management plans that take into account the principles of sustainable development are also measured.
"We are extremely honored to be the first city in Croatia to win this prestigious award! It confirms that Lošinj is a destination that preserves natural heritage, promotes sustainable tourism and contributes to the preservation of the environment. Winning the Gold Award is not only a recognition of our professional teams and partners, but also of all stakeholders and fellow citizens who make our town sustainable through their daily activities. This success shows that Mali Lošinj, in addition to the beauty of nature, also has a responsible approach to its preservation, thereby contributing to sustainable development for future generations beginning, we will continue with the implementation of green solutions in tourism and society. I invite all visitors to come and see for themselves the beauty and sustainability of our Lošinj.", said the mayor of Mali Lošinj, Ana Kučić.
The certificate was received by the director of the Tourist Board of the City of Mali Lošinj, Dalibor Cvitković.
"We are extremely proud of the Gold Award and that Lošinj has once again been recognized as one of the sustainable destinations. This recognition confirms Lošinj as a leading sustainable tourist destination, continuing a successful streak that began with entering the list of the 100 best sustainable destinations back in 2016. Through numerous sustainable The aim of the projects is to educate the local community and visitors about the importance of the ecosystem we live in and to actively involve them in the conservation of natural resources. This recognition confirms our long-term efforts and motivates us to continue investing in projects which will preserve our unique climate and destination for future generations", said the director of the Tourist Board of the Town of Mali Lošinj Dalibor Cvitkovic and congratulated all the winners and noted that Lošinj found itself on Green Destinations Top 100 Stories list for 2024, which proves the destination's commitment to sustainable tourism management.
