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Attribute-based selling puts the value of a hotel room in a new frame
Hoteliers seem to like their different room types, and they think their guests do too. But the fact is that standard rooms are the most popular among guests and they are the ones that are booked the most. If people really like premium room types so much, why are there so few of them and why are there so few premium bookings? In fact, it is a fact that most people do not like interesting types of rooms, rather they like…
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