Greenwashing in tourism is a harmful practice that makes travelers believe they are contributing to green travel, when in fact the opposite often happens - service providers use greenwashing as a marketing technique to attract more customers. Consumers, in fact, think that they are giving their money for something sustainable, but a company that offers a certain 'green' service or product in reality does nothing to...
To continue reading, subscribe to the HrTurizam portal
By subscribing, you get the opportunity to read tourist business news, stories, trends, analyzes, interviews and columns from the Croatian tourism business sector every day.
Behind each author's article are years and years of experience, learning, and hours and hours spent researching, educating, and producing content.
All with the aim of delivering complete and verified information to you and bringing a broader context of tourist news and trends.
That is the value we deliver. For this value, we will continue to deliver quality tourist information through a minimum 1728 articles per year.
HrTurizam - your source of information from the business world of Croatian tourism.
Subscribe to the content of the leading tourist b2b media in Croatia.
Already have an account?
Join us
Premium