HTZ: Great news for Croatian tourism is coming from China

The global online travel agency Ctrip declared HTZ the global partner of the year

Author  HrTurizam Promo

20. December 2024.

Great recognition for Croatian National Tourist Board and tourism of our country arrive from China, specifically from annual conference the most important Chinese and one of the world's most important online travel agencies ctrip, which was held in Abu Dhabi and as part of which the Croatian national tourism organization was awarded in category for the excellence of partner destinations and like Global Partner of the Year. The awards ceremony took place as part of the gala dinner, which was the highlight of the three-day event.

"China is a strategically very important market for Croatia, where we continuously increase the volume of our activities, all with the aim of further attracting guests who are key to the development of our year-round tourism. That is why I am extremely glad that we have been evaluated and recognized by a leading Chinese travel agency as the best of the best. It is a great honor, but also a motivation for an even stronger positioning of our country in this important distant market. Croatia is ready for the return of Chinese tourists in large numbers, the tourism results recorded from the Chinese market this year they show that we are already on the right track, which is a great prelude to the coming year 2025, during which we expect continued double-digit growth from the Chinese market.", he said Kristjan Staničić, director of the Croatian Tourist Board.

The mentioned conference brought together over two thousand stakeholders from the tourism industry from all over the world, and the event was attended by representatives of more than 70 destinations, 500 hotels, 300 landmarks and attractions, and the participants could meet the leading luxury brands in the field of tourism on a global level.

Ctrip abu dhabi 3 htz

"These awards are a kind of recognition of our persistent work in this Far Eastern market despite the challenges we face in post-pandemic times. We are aware that the Chinese market is again in full swing and in 2025 we expect many ambitions and plans related to our activities in this The Ctrip conference proved to be a great opportunity for us to participate in important meetings with representatives of renowned Chinese agencies at the end of the year, through which we strengthen our cooperation with major global players such as ctrip", she stated Frank Gulin, director of the HTZ Representative Office in Shanghai, to whom she presented the awards Tian Xu, vice president of Ctrip and founder of Trip.com-Gastro.

The conference was divided into several parts, more precisely sub-forums on the topic of the future of travel, effective promotion, hotel accommodation and new directions towards which Chinese is moving inbound i outbound tourism. In addition, a number of round tables, lectures and meetings were held with leading Chinese tour operators, i.e. with Ctrip partners.

Let's add that Croatia has recently organized FAM trip for Chinese agents and journalists who visited Istria, Kvarner, Lika and Zagreb on that occasion, all with the aim of bringing domestic tourism closer to the distant Chinese market. This once again proved that the post-season period is a great opportunity to attract Asian guests outside of the main summer months, i.e. throughout the year.

Source and photo: Croatian National Tourist Board

Author  HrTurizam Promo

20. December 2024.