When looking for a hotel where each guest will be able to fulfill their purpose of travel, sometimes the most important characteristics were the location of the hotel, the comfort of the rooms or the kindness of the staff. Today, at a time when technology occupies a large and important part of our lives, priorities have changed.
This is according to research (statista.com, cnbc.com, hospitalitynet.org) , regardless of the purpose of travel, the most important feature when choosing a hotel for even 67 percent of guests have information about the availability of wireless internetwhile them even 47 percent will not choose a hotel that does not have a free wi-fi network, where the quality and speed of the network are very important to them. Three out of four passengers will confirm that the smartphone is extremely important to them, and more than a third of the respondents will admit that they use smartphones more on the road than at home, they point out from Hrvatski Telekom.
Because of all this, hotels nowadays will pay special attention to the technology and opportunities it provides, so 60 percent of them use mobile websites to present their services, 40 percent use a mobile application, 53 percent use digital signage technology, while 11 percent of them have the option check-in via the guest's mobile phone. Online booking in Croatia is also on the rise, so the estimated annual growth rate of revenue from online booking in hotel accommodation by 2020 is 28 percent.
- Regardless of the purpose of travel, the most important feature when choosing a hotel for as many as 67 percent of guests is the availability of wireless internet, while as many as 47 percent will not choose a hotel that does not have free wi-fi network
- As many as 60 percent of hotels use mobile websites to present their services, 40 percent use a mobile application, 53 percent use digital signage technology, while 11 percent of them have the option of checking in via a guest's mobile phone
As they point out from Hrvatski Telekom, a number of hotels throughout Croatia use HT services, hotels with various guest profiles are equipped, from themed hotels, boutique hotels, apartments, to the most sophisticated ones with extremely demanding guests, but the most important thing for all of them is that their hotel technologically offer everything they need. “In the last phase of construction, we were looking for a reliable partner who will deliver ICT services that will simplify our work and meet the needs and expectations of our guests. Given the high demands of our guests, the implemented technology had to be at an enviable level. Due to all the above, Hrvatski Telekom proved to be the best choice for us due to its expertise, technical support we receive and, not least, the offered financial construction of the entire project.. ” pointed out the director of Romana Beach Resort in Makarska Ivan Gujinović.
Investing in WiFi is an investment, not a cost
Today, it is no longer imperative to have WiFi in a hotel or family accommodation, but WiFi is as standard as you need to have electricity. It is imperative to provide a stable and high-quality WiFi network that covers all accommodation or hotels, and for WiFi to be of large capacity, because today's tourists use the Internet more than ever via their tablets and mobile phones. As tourists share their pictures and videos on social networks, which are of better quality and much heavier per couple of MB, it is important to ensure that WiFi is fast and able to upload large images in an instant, especially when more guests connect to the network. , to avoid network congestion.
Every image on the social network from your tourist facility published by the guest is a free advertisement. That’s why investing in a quality WiFi network is an investment, not a cost.
Source: Hrvatski telekom