Family Welcome, a portal specialized in family tourism and traveling with children, officially started its work on September 27, symbolically on World Tourism Day, and will offer families practical advice and inspirational recommendations to find ideal destinations for their travels in Croatia, the region and wider.
Family tourism is a form of tourism focused on the needs and interests of the family as a whole, with the aim of creating positive experiences and memories during the trip, and includes immediate and extended family - parents and children and other family members such as grandparents, relatives and friends.
"As the name suggests, Family Welcome goes beyond the concept of a family-friendly destination and offers a diverse selection of recommended destinations where families with children are welcome, as well as inspiring activities that suit their needs.", she explained Željka Balja, the founder of the portal Family welcome.
The popularity of family tourism is growing, and according to research US Family Trends from 2022. u in the next two years, more people are planning family vacation with children (44 %) than with friends (40 %). As many as 95% of respondents who travel with children highlight relaxation and fun as priorities during their travels, and 45% of millennial parents choose family trips to bond and create memories. It is very important to offer families activities that can be enjoyed by all family members, as 62% of them prefer destinations that offer vacations and activities for parents and children.