Two days ago, one of the key issues for the development of the city and tourism in Novalja on the island of Pag was resolved.
It was finally passed Urban development plan for Zrće beach (UPU) or more precisely the Zrće zone. As they point out from the city of Novalja, two days ago, at the session of the City Council, one of the most important urban plans, the UPU of the Zrće zone, was adopted.
Various disputes have been going on around Zrće beach for years and we can say that there is a mess, and now order has finally been brought with clear rules on what can and cannot be built on the beach in accordance with the UPU.
We wrote about the same topic this year. / / / Finally, the Urban Development Plan for Zrće Beach is adopted. This is a question of the future and vision of the development of Novalja as a tourist destination
It is an extremely important and strategic document on which the future of Zrće depends, including Novalja as a tourist destination. Also, this document will finally bring order and stabilize the situation on Zrće, and thus create the preconditions for sustainable growth, both Zrće itself and Novalja.
Destination is a much broader term than Zrce itself, no matter how significant Zrce is.
In conclusion, it is quite clear that everyone is interested in sustainable, planned and quality development and that Zrće continues to develop. But to know in which direction. By adopting the UPU, it will take exactly this step, put Zrće in a sustainable framework with clear rules and harmonized with the new development of tourist products aimed at active vacation and gastronomy. Two things that are absolutely compatible, in fact, that is the only real direction of destination development.
Ultimately, without going into the details of UTU for Zrće, the most important thing is that the city of Novalja has adopted a clear vision of the future development of Zrće. Regardless of whether it is bad or good, but now there is a framework in which the rules and order are clearly known.
Finally, the most important thing in the whole story is the local population. It was during the public debate that the citizen's representative emphasized on several occasions in the appeal: Save the beach and in the interest of everyone - make an agreement.
Find out more about the Zrće Beach Urban Plan HERE
Cover photo: FB TZ Novalja / Illustration: HrTurizam