Postseason promotion through the campaign "Experience Croatia… your memories are on us!"

Croatian tourist agency launched a promotional campaign "Experience Croatia... your memories are on us!" with the aim of promoting the postseason, or positioning Croatia as an attractive year-round destination. The campaign will last until the end of October, and includes activities in six European markets: u Czech Republic, Slovakia, Poland, Italy, Sweden i Hungary.

These are promotional activities aimed at strengthening Croatia's competitiveness at the global level and further improving the position of our country as an interesting, safe and attractive destination.

"Through intensive promotion of our rich tourist offer, we motivate guests to visit our country outside the summer months and convince themselves of the content and quality of Croatian tourist products. Our goal is to stimulate excellent tourist traffic in the post-season, equal to what we achieved in the pre-season. Namely, only then and we have room for growth in tourist traffic. We also intend to position ourselves as a sustainable and desirable year-round destination in the Mediterranean.", he said Kristjan Staničić, director of the Croatian Tourist Board.

Considering the wide range of Croatian tourist products and services, the focus of the campaign is placed on nautical, active vacation, natural beauty and wine and gastronomy.

Promotion of activities is realized through offline and online media, that is, within the framework native articles, social networks, newspapers, external channels and   advertising, YouTube, etc.

Source and photo: Croatian National Tourist Board