About 16 thousand Italian tourists are currently staying in Croatia, mostly in the destinations of Istria and Primorje-Gorski Kotar County.
In anticipation of Ferragosto, ie the period in which Italians most often use their vacations, the Croatian National Tourist Board carried out intensified marketing activities, primarily on the leading internet portals and print media in Italy.
In addition, since the beginning of August, Jadrolinija has introduced a high-speed line on the route Zadar - Ancona, which allows passengers from Italy to arrive directly in Zadar. A catamaran with a capacity for more than 400 passengers sails from Zadar to Ancona five times a week on Tuesdays, Thursdays, Fridays, Saturdays and Sundays.
According to system data eVisitor in Croatia so far this year, from January 1 to August 2 from the market Italy more than 133 thousand arrivals and eye 630 thousand overnight stays which is about 30% of last year’s result achieved in the same period. During the first two days of August, more than 31 thousand overnight stays were realized from the Italian market, mostly in the destinations of Mali Lošinj, Rovinj, Medulin, Poreč, Cres, Pula and Umag.