Forest bath - a new brand on the island of Lošinj

Lošinj has a unique opportunity to complement its aerotherapy with forest wellness as a unique tourist product

Author  HrTurizam.hr

13. May 2023.

The Tourist Board of the Town of Mali Lošinj, the Veli Lošinj Spa and the Forest Power platform are organizing a promotional forest bath walk on Lošinj - the island of vitality. The goal is to point out to tourist employees and guests of the island the possibility of additional content in the tourist offer of Lošinj. A recent education held at the Spa interested TZ Mali Lošinj to continue the series of multi-year summer health schools that were held in Veli Lošinj, the purpose of which was to spread health tourism and encourage the use of all the natural resources that the island abounds in. 

Now, along with the already familiar Lošinj air and forest bathing in that green wooded environment, it is becoming a new brand of the island. The power of the forest strives to promote this new type of preventive medicine in the form of forest therapy within the framework of the Veli Lošinj Spa with its professional staff.

Forest bathing is a sensory walk through the forest, a guided process method in which individual and group activities and various exercises are carried out under the guidance of a certified specialist. Their content and sequence helps to find a natural rhythm of action in cooperation with nature, respecting the signals sent by the body. Forest bathing has already become an integral part of health tourism in the world.

The Shinrin-Yoku technique was developed in Japan in the eighties of the last century, where it is intensively applied both preventively and curatively. A forest bath has a significant positive effect on health and psychological well-being. It connects with nature and helps to find one's own natural harmony, increases focus, concentration, reduces the effects of stress, improves immunity, in other words, the forest returns to "factory" settings. 

A forest bath is a sequence of exercises in the forest, with a certified guide, in a short time it is possible to return to the natural rhythm and establish contact with nature, because due to our fast-paced lifestyle, especially in urban areas, we have moved away from it significantly.

Forest bath tourist poster

The goal of this kind of promotional sensory walk, which will be led by the only internationally certified guide in Croatia, B.Sc. Darko Vukelić, to give those interested an insight into the creation of a new tourist offer that is promoted worldwide as forest wellness. The further decision is up to the individual who decides on his own education to acquire basic knowledge that will enable him to upgrade to his basic occupation.

Lošinj has a unique opportunity to complement its aerotherapy with forest wellness as a unique tourist product. 

Cover photo: Sandro Tariba, source: Mali Lošinj Tourist Board

Author  HrTurizam.hr

13. May 2023.