Accor's CEO is right to focus on lifestyle hotels. The hotel industry must forget about traditional models

The new currency is what we do for the local community.

Author  Goran Rihelj

22. October 2024.
In the last few years, there has been more and more talk about the redefinition of city hotels into lifestyle hotels. The reason for this is the change in the market for several reasons. The first is as one of the effects of the pandemic where city hotels turned more towards the local community, the second is the growth of digital nomads, and the third is a change in the labor market. But what are lifestyle hotels? Although there are several definitions, I highlight the definition of Sébastien Ba...
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Author  Goran Rihelj

22. October 2024.