The power of reviews: Long-described reviews have the best credibility

Tripadvisor was founded 22 years ago by Stephen Kaufer, Langley Steinert, Nick Shanny and Tom Palka, and at the beginning of this year they reached billions of reviews ...

Author  Goran Rihelj

February 19, 2022.
Tripadvisor was founded 22 years ago by Stephen Kaufer, Langley Steinert, Nick Shanny and Tom Palka, and has reached billions of reviews and opinions earlier this year. Interestingly, half a billion reviews on the platform were achieved in 2017, and four years later they reached the number of one million reviews, which is proof that consumers are increasingly appreciating reviews. Tripadvisor has become a brand that ...
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Author  Goran Rihelj

February 19, 2022.