The new season of "Green Line" has started. A line that specifically takes tourists to Dalmatian Zagora

Redistribution of tourists towards rural areas.

Author  Goran Rihelj

2. May 2024.

The Tourist Board of Split-Dalmatia County is organizing a new tourist tour, the Green Line, which presents the beauties of Dalmatian Zagora, and the first tour left on Tuesday morning towards the Visitor Center in Dugopolje.

It is an excellent concept and an example of strategic development of tourism (which we have already written about on several occasions - green line ), which proved to be a hit on the market. 

The concept enables guests staying in Split to visit the Dalmatian hinterland more easily. The green line takes guests to the Hidden Dalmatia Visitor Center in Dugopolje, which thus became a reception point for guests going on excursions around Dalmatian Zagora, and then they are picked up by outdoor activity providers/agencies and taken to outdoor programs. By the way, guests choose one of the offered excursions already in advance, so they know exactly who is going where and with whom to continue the activity, which is extremely important logistically.

In the afternoon, agencies return guests to the Visitor Center in Dugopolje, and then the Green Line takes them via the Stella Croatia Agro Park in Klis, the Klis Fortress and finally Salone and back to Riva, i.e. the starting point. 

The prefect of the Split-Dalmatia County participated in the presentation of the line as well as the tour Blaženko Boban. "Indeed, our goal is to disperse activities in the tourism segment throughout our county, but also throughout the year. We have beautiful nature not far from the center of our county. Even last year there was a Green Line, and this year we have two Green Lines. One will pass the destination to Hidden Dalmatia, and the other will disperse into the interior of Zagora. I have no doubt that people will be delighted by the peace, quiet and beauty of our regions, but also by the adrenaline skills", said the Prefect of the Split-Dalmatia County Blaženko Boban.

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Photo: Split-Dalmatia County 

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Director of the Tourist Board of Split-Dalmatia County Ivana Vladović announces that this year the line will enter the hidden parts of Dalmatian Zagora.

"These are the paths of our history, outdoor activities, top gastronomy, religion and everything that history has left us. Our wish is that the visitors do not stay exclusively in the center of Split or along the coast, but to explore the hitherto undiscovered parts of our county and experience the diversity and richness of our beautiful Zagora. You can choose a new tour every day - one day you will go around Mosor, walk along the old Roman roads and get to know the fortifications, and on the second day you will go down Cetina. After that, you will go to Alkarski dvori and ride through our fields. Our goal is not only the promotion of tourism, through the Green Line we strive to extend the season, create new jobs and revitalize rural areas. Vladović said.

The green line started last year and immediately proved to be a complete hit, i.e. financially sustainable on the market for all stakeholders. Thus, at the end of last year, the new Klis Sunset line was introduced, and this year it was included as a permanent line. 

The green line departs on a daily basis from the center of Split at 12:15 p.m., while the return to the starting point is at 16.00:XNUMX p.m. What is crucial is that the line is active from April to November, and the special focus is precisely on the pre- and post-season. 

An excellent example of strategic development and sustainable tourism in practice. Also, this is the way or "blueprint" of how tourism should be developed in cooperation between the public and private sectors. The Green Line project is certainly among the best examples of tourism development in Croatia. 

Cover photo: Tom Dubravec / Cropix

Author  Goran Rihelj

2. May 2024.