How to extend the tourist season? Synergy, defined product and targeted promotion

Stronger connection of the Croatian and Swiss markets during the winter period

Author  Goran Rihelj

26. October 2022.
Croatia Airlines, the Tourist Board of Istria, the Tourist Board of Split-Dalmatia County and the Tourist Board of the city of Split held a joint presentation to Swiss business (B2B) journalists and travel agents last night in Zurich. It means a step forward, because this is exactly how the tourist season can be extended. First and foremost, the synergy of everyone in the destination, defining the tourist product...
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Author  Goran Rihelj

26. October 2022.