Presentation of the Croatian tourist offer at the WTM fair in London

Croatian tourist agency and this year it is presenting the Croatian tourist offer at the fair World Travel Market (WTM), one of the world's largest travel fairs, which takes place in London from November 7 to 9. The Croatian tourist delegation led by the Minister of Tourism and Sports is also present at the fair Nikolina Brnjac and director of HTZ Kristjan Staničić, who already during the first day of the fair met with representatives of important partners such as easyJet, Jet2.com & Jet2Holidays, SAGA, G2 i ExpediaGroup, and a meeting was also held with the representatives of the British Association of Travel Agencies (ABTA).

"When we talk about the tourism sector on a global level, the WTM fair in London is one of the most important places where tourist supply and demand meet. Therefore, Croatia's presence at this fair is very important, especially in the context of intensive preparations for the upcoming 2023 tourist year, which are in in full swing. Feedback from partners is positive, they are very satisfied with the results achieved when it comes to packages and offers to Croatian destinations, and they believe in the continuation of the positive trend and further recovery during the next year. In this context, we have also announced the expansion of package arrangements, as well as the introduction of new ones, i.e. the further strengthening of existing airlines, which play a key role in the realization of tourist traffic from the British market", he said director Staničić.

The possibilities of cooperation in the promotion of Croatia and the implementation of joint projects were discussed with representatives of leading tourism platforms and media, such as Travel Zoo, Euronews i National Geographic.

"Croatia is presented at the leading tourist fair WTM London as a year-round and authentic tourist destination with a diverse cultural, natural and gastronomic heritage. This is part of the activities we are preparing for the tourist year 2023. The British market is one of our important broadcast markets from which we have now achieved almost 3,7 million overnight stays. The return of airlines certainly contributed to such good tourist numbers, as well as the fact that Croatia continues to rank as a safe and pleasant holiday destination for the British. According to the latest research by the European Travel Commission, as many as 70 percent of Britons in the next six months is interested in traveling, 55 percent want to travel to one of the European countries, which opens up an additional opportunity for Croatia, which is sixth on the list of TOP 10 countries for traveling by Europeans", she said Minister Brnjac.

Let us add that in Croatia, according to the data of the eVisitor system, in the current part of 2022, from the British market, approx. 725 thousand arrivals i almost 3,7 million overnight stays which compared to the same period last year represents a growth of more than 200 percent, while the above compared to the same period in 2019 represents 80 percent of the results. At the same time, the British spent the most overnight stays in Dubrovnik-Neretva and Split-Dalmatia counties, and in terms of destinations, the most popular Dubrovnik, Split, Konavle, Župa Dubrovnik, Rovinj and Hvar.

In order to get the most out of it and make a quality performance, the Croatian tourist offer is presented as part of an attractively arranged promotional stand. With Croatian National Tourist Board, which is the main exhibitor and organizer of performances, presents its offer as part of the Croatian stand 16 co-exhibitors among which are the tourist boards of Split-Dalmatia County and the city of Split, Dubrovnik-Neretva and Šibenik-Knin Counties, TZ of the City of Zagreb, TZ of the City of Dubrovnik, as well as the NP Plitvička jezera, Croatia Airlines, Valamar, Maistra, HUP - Zagreb Hospitality, Aminess Hotels & Campsites, Liburnia Hotels&Villas, ID Riva Tours GmbH, Uniline DMC, Perfecta travel and Adriatic DMC.

The Croatian delegation will meet with representatives tomorrow, that is, on the second day of the fair TUI, Road.Travel and British Airways, with whom they will analyze the results achieved this year and discuss the possibilities of expanding cooperation in the next year, while new and potential project cooperation will be discussed with the representatives Lonely Planet, Bloomberg, Wanderlust te Paramount.

Source and photo: Croatian National Tourist Board