For the first time in history, a global partnership agreement was signed between the domestic brand FastReview and the world leader, the Tripadvisor platform.
That fact alone is impressive, and the story is even more significant because of the fact that it is Tripadvisor contacted FastReview and after a deeper analysis signed a collaboration with a domestic platform for reviews.
FastReview®, a domestic platform, which in less than three years of operation on the world market, has helped more than 3000 companies to improve their online reputation and customer relations, achieving more than a million reviews on Tripadvisor, Google and other review platforms, which is significant increased sales to partners, i.e. revenues.
Fast Review is an innovation that arose out of necessity and a tool that is extremely important for the domestic economy, especially for the promotion and better positioning of the tourism and hospitality offer in Croatia and the entire region.
The creator and co-founder of FastReview® is Petar Aračić, who, after more than a decade of work in tourism and catering, noticed, and later confirmed through research, that only 12% of satisfied guests leave a positive review. On the other hand, those who had a negative experience will be happy to share this "fiasco" with others, in front of the entire online community, creating an unrealistic and significantly worse image of the quality of service of many hotels, restaurants and other catering establishments in our region. but also around the world.
Considering that as many as 90% of consumers say that their purchases are influenced by online reviews, and that 84% trust online reviews more than personal recommendations, FastReview® was created as the simplest and fastest way to improve your online reputation, collect positives and respond to all negative reviews, in real time, while the consumer is still "at home".
The FastReview® client list includes well-known hotel brands such as Hilton, Crowne Plaza, Conrad, Mandarin Oriental, Accor, Movenpick, DoubleTree and others. This is precisely why the cooperation with Tripadvisor was successfully concluded.