The Scottish Government is funding a tourism data initiative

The goal is ultimately to help destinations accelerate their economic growth by using data to focus on the activities that make their visitors travel.

Author  HrTurizam.hr

January 23, 2023
The Scottish Government is funding a new tourism data collection initiative with the University of Dundee's place branding and Geotourist Analytics specialist. A real example of digitization in tourism in the true sense. As part of the Scottish Investment Strategy, the Scottish Government has identified tourism as a key driver of future economic development growth and has taken a data-driven approach to measure...
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Author  HrTurizam.hr

January 23, 2023